【Prizes|獎項】Golden Award|金獎
【Country/Region|國家或地區】Macau|澳門
【Group/Designer|設計團隊/設計師】UNTITLED MACAO / UNTITLED DESIGN,LTD |未設計有限公司 : Au Chon Hin|歐俊軒
【Description|作品介紹】
"BOOKED: Hong Kong Art Book Fair" at Tai Kwun Contemporary Art Museum in Hong Kong uses books as a medium for art and knowledge expression; the design inspiration uses interesting life scenes and stories to present the visual experience of "encountering books". "Making art and knowledge accessible everywhere" is the core concept of the design. The idea is derived from people's daily life. Whether it is one person or many people, jogging, cycling, listening to music, or even lying down, books can be accompanied by them. Using different colors to express the joy of reading is colorful and relaxed. I hope everyone can find their art and knowledge in the book. The art book fair at Tai Kwun is an annual event that seeks to stand out by inviting different designers each year. The challenge is to represent Tai Kwun effectively and capture the attention of art and design enthusiasts. By integrating art into daily life experiences, the design communicates that art is accessible and can be part of one's busy schedule, showcasing its presence and significance.
香港大館當代美術館「BOOKED:香港藝術書展」以書籍作為藝術與知識表達的媒介;設計靈感則以有趣的生活場景與故事來展現“與書相遇”的視覺體驗。 「讓藝術與知識隨處可取」是設計的核心理念,構想源於人的日常生活,無論是一個人、還是很多人,是慢跑、騎車、聽音樂,甚至躺平,都可以與書相伴。運用不同的顏色表達閱讀的樂趣是多姿多彩,輕鬆自在,願人人都能在書中找到屬於自己的藝術與知識。 大館藝術書展每一年度都會舉辦,每年都會通過邀請不同設計師設計主形象來吸引公眾。所以設計的挑戰在於有效地代表大館,以吸引藝術和設計愛好者的注意力。因此設計概念是通過將藝術融入日常生活體驗,傳達藝術的可接近性,並且可以成為繁忙日程的一部分,展示了藝術的存在和重要性。